A Shoreline Brewery, May 2013 “Thank You” & The Summer Schedule
For those who didn’t make it out to feel the soothing sea air of Lake Michigan wash over you as you sampled some of Duneland’s delicious delicacies really missed a sensory awakening. Spring is really here this time. Beach & outdoor seasons have officially begun and #NWITweetup experienced the full force of it both indoors and outdoors. The patio was open, the loft was filled with the sounds of music, and approximately 40 #NWITweeps came and went throughout the evening.
If you were with Finn, you went walkabout at sundown to take pics of the sherbert and seaside hues dancing behind the lighthouse marina. And he only had one of the one of Shoreline Brewery’s crafted concoction.
Thank you goes out to Shoreline Brewery.
Seriously, guys. The sauerkraut eggroll appetizer and chili cheese dip plate you laid out for us was spectacular. I hope the #NWITweeps spread the word about it. We hope y’all will be willing to have us come out again.
To the NWINdianalife.com team
What can we say? Y’all have taken the concept of “sponsorship” to a whole new level. Your influence has made Tweetups / Meetups the gala we dreamed it to be when Daver & I were handed the reigns back around Christmas 2009.
Next event, we’re going back to the Shoppe.
We’re going to finalize the details over the next few days, but suffice to say to keep your lunch schedules open around Social Media Day – June 30th. We’re checking with Mashable to see if businesses are going to celebrate it on a different day since June 30th falls on a Sunday this year. When we know, well, let’s just say we’re thinking about having ice cream for dessert…we believe.
The next evening #NWITweetup
Since it’s Summer, we have a tendency to do lighter, softer, more impromptu events. The only real big one we have planned before kids go back to school is to join with our parent sponsor, ValpoLife.com and celebrate social media night with the Gary Railcats. The event will take place in August. More on that one as we hear about it.
Till then
Keep remembering to take the online offline whenever you can.
photo credit: NWIndianaLife.com – with permission.
2013-05-21. Shoreline Brewery. 6:30pm-8:30pm+
Completely unofficial accurate field studies meticulously conducted by the #NWITweetup crew over the last 5 years have shown a causal relationship between social networking and beer. The precisely rough theorem proven is that social networking is increased and enhanced with alcohol. Especially, Craft Beer. Why? We’re not sure. It probably has something to do with the craftsmen balance between art and science that is called upon to create such flavorful beauty. It’s the same type of mentality that goes into crafting a valuable digital marketing campaign – hopefully.
And we’re not ones to argue with the delicate balance between art & science, at least not before the first pint is drawn.
With this in mind, #NWITweetup announces their next Tweetup: Shoreline Brewery.
Just off the eastern edge of the Indiana Dunes National Lakeshore, a pitch wedge shot from Lake Michigan and a half mile from Blue Chip Casino, lies the May 2013 #NWITweetup destination – Shoreline Brewery.
What to expect
Besides general overall awesomeness, the May 2013 #NWITweetup will have their signature recipe of local business leaders, digital marketers and social media enthusiasts that make for a great batch of Spring meetup goodness. We’ll talk shop, the latest Google social media and map offerings. Rumour has it Shoreline Brewery will run a nice selection of free appetizers to whet the appetizers as well as their typical Tuesday night drink specials. LaPorte County Life will run their traditional app photo contest.

Wait…how does the LaPorte County Life photo app contest work?
It’s actually pretty simple
- download the ValpoLife App to your mobile phone.
- take pictures of general awesomeness during the May 2013 NWITweetup
- upload them to the ValpoLife App
- the ones ValpoLife / #NWITweetup deem the most awesomeness of the night will receive prize
Past prizes have included IMax Movie passes to the Portage 16 theatres in Portage. And with Iron Man 3 and Star Trek: Into Darkness coming to theatres, there will be some stiff competition ****! I wish I could win them.
How to get to Shoreline Brewery
208 Wabash St.Michigan City, IN 46360
Follow this Map
View Larger Map
If you’re traveling Eastbound from the Indiana Dunes / National Lakeshore on US 12, you’ll see that Wabash is the road that you would normally turn right on to go to the Lighthouse Malls. But this time, Turn left. Go north. The brewery will be a block away on the right.
We look forward to seeing you there
Any questions? Please leave a comment on this post or email:
valpolife.com
finn [@] nwitweetup.com
dave @nwitweetup.com.
April 2013 #NWITweetup – a toast to Figure Eight Brewing, the next events & where the Hell was Finn?
Where did all y’all come from last night? Some many new, wonderful faces graced the adorning wood floors of Figure Eight Brewing that it was hard to keep track. What a beautiful problem to have.
Shout out to Figure Eight Brewing

#NWITweetup would also like to give a special shout out to Tom Uban, Mike Lahti, Neil Davey & the crew at Figure Eight Brewing for opening the doors to their home, all the way down to the basement. Their hospitality, generosity, and overall graciousness made for an enchanting evening.
April 2013 #NWITweetup prize winners
Ideas in Motion photo app contest:
- ValpoLife.com: Shelly Johnson
- PortageLife.com: Kat Rodenbarger
- LaPorteCountyLife.com: Allyn Hane
- which he’ll be donating to drinks since he’s a volunteer now.
Thems’ the breaks.
- which he’ll be donating to drinks since he’s a volunteer now.
Next event: Startup Front. April 10, 2013
The next social networking event is the inaugural Startup Front meetup. For those who don’t know, Startup Front is non-profit organization in-the-making whose focus will be to help technology startup companies by acquiring resources, training and marketing needed to test their products and ideas.
The location? Yeah, Figure Eight Brewing on April 10th
Next #NWITweetup…
We’re finalizing the details for the May 2013 #NWITweetup. We’re doing a last-second scheduling change to accommodate all scheduling parties. Once those details are sorted out we’ll be shouting it out loud. Expect: May 22nd & another awesome brewery in #NWIndiana.
PS – Where the Hell was Finn?
Hey, guys,
Finn here. I wanted to take a moment and say, thank you, for the warm wishes and thoughts. Katie and I had a family medical thing that cropped up Monday night. We spent Tuesday in Wednesday back in her hometown of Mundelein / Lake Zurich, IL, tending to the matter. Everything appears to be good. We got back to #NWIndiana Thursday morning in time to be acceptably late to work.
Keep checking back to #NWITweetup.com for details on the next event!
Pictures of the event: found on Facebook.com/nwindianalife
photo credit: Ideas in Motion Media / Nwindianalife.com
5 Questions for the April 2013 #NWITweetup.
With just one day to go before the much-anticipated April 2013 #NWITweetup at Figure Eight Brewing, we thought we’d take a moment to answer a few last-minute questions. The answers were provided by Figure Eight Brewing’s outside sales guy Neil Davey. Thanks, Neil!
And, Neil, please let me know if I got them right.
Can kids show up?
Kids can show up as long as they stay out of the bar area, which is the black railing directly behind those sitting at the bar. The rest of the restaurant is free range.
Can kids take the tour?
Tours are open to all kids and adults of all ages…as long as they are well behaved.
We believe he means both kids & adults have to behave, for a change.
Is the balcony open?
The patio will be open for those that wish to smoke, however at this time we are still getting the licenses from the city to allow folks to drink out there.
Will there be baseball on the TV?
Baseball will most certainly be on the TV. It’s whatever the most watched game of the night is. So, the Cubs and the Pirates game at 7:05pm.
Are drinks are allowed during the brew tour (like we saw on the videos?)
Adults without an open beverage are allowed in the brewhouse but we plan to keep the tours to a quick 10-15 minutes to allow folks back into the action.
For more information on the Wednesday, April 3rd’s #NWITweetup
Please visit our Figure Eight Brewing #NWITweetup post. And, remember, the event is open to the public so c’mon out. You don’t even need a Twitter account. That’s why we’re here!


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